PODCASTS
Marketing Muscle Up Podcast
Conversations with industry leaders, successful studio owners and marketing specialists — built for fitness and wellness businesses.
Ep 205: Building One Of The Greatest Brands GOAT!
In the latest episode of the Marketing Muscle Up Show, the COM Marketing team sat down with Ceri Cummings, co-founder of GOAT CO, to talk about his journey.
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Ep 204: Why Every Fitness Professional Needs To Rethink How They Train Mums — Jen Dugard
Jen Dugard, a powerhouse in women's health and fitness, shares why certifications matter and how the industry is changing for training mums.
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Ep 203: Rachel Lehman — From Garage Bootcamp to Women's Studio Powerhouse
Rachel Lehman, founder of Miss Motivator in Port Macquarie, shares how she turned a garage bootcamp into a thriving women's fitness studio.
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Ep 202: This Is What's REALLY Changing the Fitness Industry — Shaun Krenz Explains
Shaun Krenz joins the Industry Edge segment to explain what's really shifting in fitness right now and what studio owners should do about it.
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Ep 201: AUSActive's New Continuous Professional Development
Barrie Elvish, CEO of AUSactive, talks about the future of fitness and wellness professional development and what it means for your business.
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Ep 200: Mastering Your Mindset With James Short
Mindset coach James Short shares how to gain clarity, focus and mental resilience in business and life as a fitness studio owner.
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Ep 199: The AI Era Of Fitness — Why Human Connection Matters More Than Ever with Justin Tamsett
Justin Tamsett shares his predictions for the future of fitness, community and why human connection matters more than ever in a digital world.
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Ep 198: The EMS Revolution — Reimagining The Future of Fitness with Matt George
Matt George, director of XBody Australia, talks EMS training, wireless tech and reaching the non-gym-goer market.
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Ep 197: Building a Thriving Fitness Community — Ben Fletcher from Listen To Your Body
Ben Fletcher from Listen To Your Body shares how to grow a fitness studio for the long term by building a thriving community.
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Ep.196 Staying Ahead of the Game: How to Beat Your Competition
A Marketing Muscle Up podcast episode on staying Ahead of the Game: How to Beat Your Competition — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep.195 Crunching Numbers: Maximizing Your Average Dollar per Member in the Business
A Marketing Muscle Up podcast episode on crunching Numbers: Maximizing Your Average Dollar per Member in the Business — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep. 194 The Power of Owner-Operators in the Fitness Industry
A Marketing Muscle Up podcast episode on the Power of Owner-Operators in the Fitness Industry — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep. 193 The Future of Active Aging with Ken Baldwin
A Marketing Muscle Up podcast episode on the Future of Active Aging with Ken Baldwin — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep. 192 From Personal Trainer to Franchisor of Stepz Fitness: Sam Waller's Journey and Strategies for Growth
A Marketing Muscle Up podcast episode on from Personal Trainer to Franchisor of Stepz Fitness: Sam Waller's Journey and Strategies for Growth — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep. 191 Simplifying Numbers: Insights from Gavin Smith on Profit, Strategy, and Management
A Marketing Muscle Up podcast episode on simplifying Numbers: Insights from Gavin Smith on Profit, Strategy, and Management — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep. 190 Pilates Perspectives: Insights from Robyn Rix on History, Method, and Growth
A Marketing Muscle Up podcast episode on pilates Perspectives: Insights from Robyn Rix on History, Method, and Growth — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep. 189 Turning Chaos Into Success: Behind the scenes of the fitness industry
A Marketing Muscle Up podcast episode on turning Chaos Into Success: Behind the scenes of the fitness industry — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep. 188 Rumble boxing looking for the KO: Matt Gordin & Brendan James tale of the tape.
A Marketing Muscle Up podcast episode on rumble boxing looking for the KO: Matt Gordin & Brendan James tale of the tape. — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep. 187 From 1 to 268 Studios: Cameron Falloon Journey Unveiled
A Marketing Muscle Up podcast episode on from 1 to 268 Studios: Cameron Falloon Journey Unveiled — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep. 186 762% INCREASE in Weekly Membership Revenue
A Marketing Muscle Up podcast episode on 762% INCREASE in Weekly Membership Revenue — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep. 185 The Right Path to Success in Fitness Business: Finding Your Perfect Fit
A Marketing Muscle Up podcast episode on the Right Path to Success in Fitness Business: Finding Your Perfect Fit — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 184: Don't Miss Out on 42.7% of Your Clientele with Jen Dugard
A Marketing Muscle Up podcast episode on don't Miss Out on 42.7% of Your Clientele with Jen Dugard — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 183: Sales Strategies Unleashed: New Approach to Sales
A Marketing Muscle Up podcast episode on sales Strategies Unleashed: New Approach to Sales — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 182: 5 Tips to be Consistent with your Marketing
A Marketing Muscle Up podcast episode on 5 Tips to be Consistent with your Marketing — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 181 Wellness Revolution with Grant Ian Gamble
A Marketing Muscle Up podcast episode on wellness Revolution with Grant Ian Gamble — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 180 Going the extra mile: Why Patrick Farmer is running around Australia for the voice
A Marketing Muscle Up podcast episode on going the extra mile: Why Patrick Farmer is running around Australia for the voice — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 179 Aus Fitness Industry Conference & Trade Show 2023 with Shaun Krenz
A Marketing Muscle Up podcast episode on aus Fitness Industry Conference & Trade Show 2023 with Shaun Krenz — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 178: Should I Drop My Prices In a Recession?
A Marketing Muscle Up podcast episode on should I Drop My Prices In a Recession? — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 177: The Untapped Niche of Disability Fitness with Scott Hunt
A Marketing Muscle Up podcast episode on the Untapped Niche of Disability Fitness with Scott Hunt — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 176: How up open up a successful Pilates studio with Abbie Whittaker
A Marketing Muscle Up podcast episode on how up open up a successful Pilates studio with Abbie Whittaker — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 175: How to attract the aging population (what are we doing wrong!) with Jill Healy Quintard
A Marketing Muscle Up podcast episode on how to attract the aging population (what are we doing wrong!) with Jill Healy Quintard — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 174: Expert strategies for fitness professionals to build wealth and live life on your terms
A Marketing Muscle Up podcast episode on expert strategies for fitness professionals to build wealth and live life on your terms — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 173: Continous learning is not an option, it's a requirement in scaling up in fitness marketing with Hays Daewoud
A Marketing Muscle Up podcast episode on continous learning is not an option, it's a requirement in scaling up in fitness marketing with Hays Daewoud — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 172: The secret to finding staff for your fitness business in 2023 with Simon Mcdonald
A Marketing Muscle Up podcast episode on the secret to finding staff for your fitness business in 2023 with Simon Mcdonald — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 171: The biggest mistake you're making in your marketing (& how to fix it in 2023)
A Marketing Muscle Up podcast episode on the biggest mistake you're making in your marketing (& how to fix it in 2023) — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 170: How to plan, launch & run a successful fitness challenge
A Marketing Muscle Up podcast episode on how to plan, launch & run a successful fitness challenge — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 169: How to UNLEASH your fitness business in 2023
A Marketing Muscle Up podcast episode on how to UNLEASH your fitness business in 2023 — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 168: Fitness industry marketing predictions for 2023 with Barrie Elvish & Justin Tamsett
A Marketing Muscle Up podcast episode on fitness industry marketing predictions for 2023 with Barrie Elvish & Justin Tamsett — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 167: Women are taking charge in today's fitness industry with Rebekah Strachan
A Marketing Muscle Up podcast episode on women are taking charge in today's fitness industry with Rebekah Strachan — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 166: 3 ways to have longevity in fitness marketing with Amanda Bracks
A Marketing Muscle Up podcast episode on 3 ways to have longevity in fitness marketing with Amanda Bracks — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 165: Protecting yourself from your business
A Marketing Muscle Up podcast episode on protecting yourself from your business — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 164: How to out-beat your nearest fitness competitor
A Marketing Muscle Up podcast episode on how to out-beat your nearest fitness competitor — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 162: How to 4x your outdoor fitness business with Kate Mackie
A Marketing Muscle Up podcast episode on how to 4x your outdoor fitness business with Kate Mackie — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 161: Why following TikTok advicewill destroy your business growth
A Marketing Muscle Up podcast episode on why following TikTok advicewill destroy your business growth — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 160: 3 tips to write a sales copy in 5 minutes
A Marketing Muscle Up podcast episode on 3 tips to write a sales copy in 5 minutes — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 159: Do the stuff that makes you feel human with Amanda Bracks
A Marketing Muscle Up podcast episode on do the stuff that makes you feel human with Amanda Bracks — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 158: The 4 Instagram reel types that are HOT right now for fitness pros
A Marketing Muscle Up podcast episode on the 4 Instagram reel types that are HOT right now for fitness pros — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 157: So you want to sell your fitness business. What now ?
A Marketing Muscle Up podcast episode on so you want to sell your fitness business. What now ? — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 156: How to have a longevity as a personal trainer without losing your enthusiasm and passion
A Marketing Muscle Up podcast episode on how to have a longevity as a personal trainer without losing your enthusiasm and passion — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 155: Why I Delete Facebook On The Weekends
A Marketing Muscle Up podcast episode on why I Delete Facebook On The Weekends — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 154: Business + Relationships: How To Succeed With Your Partner
A Marketing Muscle Up podcast episode on business + Relationships: How To Succeed With Your Partner — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 153: HOW Can You Achieve Business LONGEVITY?
A Marketing Muscle Up podcast episode on hOW Can You Achieve Business LONGEVITY? — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 152: How To Create Your POWERHOUSE Fitness Studio Team with Bekk Milwood
A Marketing Muscle Up podcast episode on how To Create Your POWERHOUSE Fitness Studio Team with Bekk Milwood — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 151: HOW To Get Out of Your Low Confidence Zone
A Marketing Muscle Up podcast episode on hOW To Get Out of Your Low Confidence Zone — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 150: The Secret To A Successful Fitness Franchise: From Simple 'No Equipment Approach' to Winning Business Women's Awards with Colette McShane
A Marketing Muscle Up podcast episode on the Secret To A Successful Fitness Franchise: From Simple 'No Equipment Approach' to Winning Business Women's Awards with Colette McShane — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 149: Superpower Practice: Framework and Strategies in Running a Successful Fitness Studio
A Marketing Muscle Up podcast episode on superpower Practice: Framework and Strategies in Running a Successful Fitness Studio — practical marketing and business insight for fitness, health and wellness studio owners.
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Ep 148: How Digital Platforms Changed Fitness Brand and Marketing, and What This Means for You With Maz Hagemrad
A Marketing Muscle Up podcast episode on how Digital Platforms Changed Fitness Brand and Marketing, and What This Means for You With Maz Hagemrad — practical marketing and business insight for fitness, health and wellness studio owners.
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Unleash your Superpower: Work Smarter Not Harder, Achieve More And Bring Your Fitness Business To The Right Direction
A Marketing Muscle Up podcast episode on unleash your Superpower: Work Smarter Not Harder, Achieve More And Bring Your Fitness Business To The Right Direction — practical marketing and business insight for fitness, health and wellness studio owners.
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Virtual Reality To Get Fit with Owen Bowling
A Marketing Muscle Up podcast episode on virtual Reality To Get Fit with Owen Bowling — practical marketing and business insight for fitness, health and wellness studio owners.
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How To Get Rich In The Fitness Industry With Jackson Millan
A Marketing Muscle Up podcast episode on how To Get Rich In The Fitness Industry With Jackson Millan — practical marketing and business insight for fitness, health and wellness studio owners.
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How to Grow a Boxing Studio To Over 90 Locations with UBX CEO Michael Jordan
A Marketing Muscle Up podcast episode on how to Grow a Boxing Studio To Over 90 Locations with UBX CEO Michael Jordan — practical marketing and business insight for fitness, health and wellness studio owners.
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15: 0-17 Gyms: How a PT Became a Franchisor
A Marketing Muscle Up podcast episode on 15: 0-17 Gyms: How a PT Became a Franchisor — practical marketing and business insight for fitness, health and wellness studio owners.
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Streamline Your Sales Process With Automation With Matt Phillips
A Marketing Muscle Up podcast episode on streamline Your Sales Process With Automation With Matt Phillips — practical marketing and business insight for fitness, health and wellness studio owners.
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Branding Is More Than A Logo...How To Brand a Fast Growing Fitness Business With Jack Lee
A Marketing Muscle Up podcast episode on branding Is More Than A Logo...How To Brand a Fast Growing Fitness Business With Jack Lee — practical marketing and business insight for fitness, health and wellness studio owners.
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The Skills You Need To Survive as a Personal Trainer with David Welch
A Marketing Muscle Up podcast episode on the Skills You Need To Survive as a Personal Trainer with David Welch — practical marketing and business insight for fitness, health and wellness studio owners.
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Time Debt VS Time Asset
A Marketing Muscle Up podcast episode on time Debt VS Time Asset — practical marketing and business insight for fitness, health and wellness studio owners.
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Trust The Marketing Process to 3X Your Fitness Business Featuring Kylie Reh
A Marketing Muscle Up podcast episode on trust The Marketing Process to 3X Your Fitness Business Featuring Kylie Reh — practical marketing and business insight for fitness, health and wellness studio owners.
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Why Self Awareness Matters as a Business Owner
A Marketing Muscle Up podcast episode on why Self Awareness Matters as a Business Owner — practical marketing and business insight for fitness, health and wellness studio owners.
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New Opportunities For Fitness Professionals To Future Proof Your Business Featuring Richard Beddie
A Marketing Muscle Up podcast episode on new Opportunities For Fitness Professionals To Future Proof Your Business Featuring Richard Beddie — practical marketing and business insight for fitness, health and wellness studio owners.
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How to Build Resilience Into Your Fitness Business to Survive Any Setback Featuring Shaun Krenz
A Marketing Muscle Up podcast episode on how to Build Resilience Into Your Fitness Business to Survive Any Setback Featuring Shaun Krenz — practical marketing and business insight for fitness, health and wellness studio owners.
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How To Hire Your Next Staff Member Featuring Chris Weier
A Marketing Muscle Up podcast episode on how To Hire Your Next Staff Member Featuring Chris Weier — practical marketing and business insight for fitness, health and wellness studio owners.
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Selling Your Fitness Service With Love Featuring Jason Marc Campbell
A Marketing Muscle Up podcast episode on selling Your Fitness Service With Love Featuring Jason Marc Campbell — practical marketing and business insight for fitness, health and wellness studio owners.
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Featuring Emma Masters and Vanessa Leone
A Marketing Muscle Up podcast episode on featuring Emma Masters and Vanessa Leone — practical marketing and business insight for fitness, health and wellness studio owners.
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Shifting Beliefs To Get Paid What You're Worth
A Marketing Muscle Up podcast episode on shifting Beliefs To Get Paid What You're Worth — practical marketing and business insight for fitness, health and wellness studio owners.
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Meet The Founder of Barre Attack: Renee Scott
A Marketing Muscle Up podcast episode on meet The Founder of Barre Attack: Renee Scott — practical marketing and business insight for fitness, health and wellness studio owners.
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The Secret To Fitness Business Success
A Marketing Muscle Up podcast episode on the Secret To Fitness Business Success — practical marketing and business insight for fitness, health and wellness studio owners.
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Online Training vs Brick and Mortar Fitness Studios
A Marketing Muscle Up podcast episode on online Training vs Brick and Mortar Fitness Studios — practical marketing and business insight for fitness, health and wellness studio owners.
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Fitness Marketing Predictions for 2022
A Marketing Muscle Up podcast episode on fitness Marketing Predictions for 2022 — practical marketing and business insight for fitness, health and wellness studio owners.
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How COVID Changed The Fitness Industry Forever And How You Can Ride The Wave With Mel Tempest Of Ignite Fitness Business Events
A Marketing Muscle Up podcast episode on how COVID Changed The Fitness Industry Forever And How You Can Ride The Wave With Mel Tempest Of Ignite Fitness Business Events — practical marketing and business insight for fitness, health and wellness studio owners.
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Creating Your Legacy In The Fitness Industry With Tarek Michael-Chouja
A Marketing Muscle Up podcast episode on creating Your Legacy In The Fitness Industry With Tarek Michael-Chouja — practical marketing and business insight for fitness, health and wellness studio owners.
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Is This The End For Fitness Australia?
A Marketing Muscle Up podcast episode on is This The End For Fitness Australia? — practical marketing and business insight for fitness, health and wellness studio owners.
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Build A Successful Fitness Business By Scratching Your Own Itch
A Marketing Muscle Up podcast episode on build A Successful Fitness Business By Scratching Your Own Itch — practical marketing and business insight for fitness, health and wellness studio owners.
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Bouncing Forward Into A Brand New Tomorrow
A Marketing Muscle Up podcast episode on bouncing Forward Into A Brand New Tomorrow — practical marketing and business insight for fitness, health and wellness studio owners.
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The Perfect Time To Open Your Own Fitness Studio
A Marketing Muscle Up podcast episode on the Perfect Time To Open Your Own Fitness Studio — practical marketing and business insight for fitness, health and wellness studio owners.
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The Power of Coaches & Mentors To Scale Your Fitness Business (Ep 5)
A Marketing Muscle Up podcast episode on the Power of Coaches & Mentors To Scale Your Fitness Business (Ep 5) — practical marketing and business insight for fitness, health and wellness studio owners.
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Know Your Numbers (Ep 4)
A Marketing Muscle Up podcast episode on know Your Numbers (Ep 4) — practical marketing and business insight for fitness, health and wellness studio owners.
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Personality For Your Brand (Ep 3)
A Marketing Muscle Up podcast episode on personality For Your Brand (Ep 3) — practical marketing and business insight for fitness, health and wellness studio owners.
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Our 2019 Marketing Predictions (Ep 2)
A Marketing Muscle Up podcast episode on our 2019 Marketing Predictions (Ep 2) — practical marketing and business insight for fitness, health and wellness studio owners.
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Everyone Has A Story - Marketing Muscle Up Podcast Ep 1
A Marketing Muscle Up podcast episode on everyone Has A Story - Marketing Muscle Up Podcast Ep 1 — practical marketing and business insight for fitness, health and wellness studio owners.
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