BUILD YOUR BRAND,
INCREASE YOUR LEADS & BECOME THE
'GO TO' EXPERT IN YOUR AREA
We're Working With Some Of The Best
About The Market Leader Program
The Market Leader program is designed for businesses who want to elevate themselves in the marketplace and become and influencer in their industry. Through video and content marketing you will dominate your market and build long term trust with your audience.
You'll work closely with the experienced marketing strategists to build up your online reputation and presence through video marketing, personal branding and a strong tailored online strategy. Build your brand and create a tailored strategy that will elevate your business as a market leader online.
THE MARKET LEADER PROCESS
Dominate The 3 Main Consumer Content
Platforms For Maximum Impact.
500 million hours of video content is consumed EVERYDAY online
Written word is a top trusted source of information online
73 million people listen to podcasts every week!
When we’re done with the idea, we move towards to prototyping. At this step, we implement all your instructions and requirements to the product prototype. You’ll see in detail how everything will look like when the product is released. You’re still welcome to introduce changes to the prototype until the draft version is approved.
Create a Strategy for your videos with Richard
One filming day per month with our team
Our team create your pillar and micro content
We take the content and distribute it to your channels
READY TO BECOME A MARKET LEADER?
Let's have a conversation about how we can help you become the next market leader in your industry
Check Out Some Of The Results Our Clients Are Getting.
When Fitness Australia approached us to begin the Market Leader program they had a problem with perception in the marketplace. Members and potential members were constantly asking the question - what are Fitness Australia doing for my membership fees?
Their main outcome was to build positive brand equity among members and potential members and show the value of what they provide for their members.
We came up with the show concept - On The Road With Bill Moore, which documented the day to day movements of CEO Bill Moore. This included following Bill around Australia as he visited (sometimes remote) trainers and gyms as part of his role at Fitness Australia.
When Fitness Republic approached us about the Market Leader program they were knee deep in renovating a brand new gym in Sydney’s Southwest. With multiple gyms around Sydney they needed a way to stand out in a crowded marketplace without relying simply on referrals.
Their main outcome was to peel back the curtain and show people what it was like inside the gym - hopefully breaking down the barriers and fear that people feel when walking into a new gym.
We came up with the show concept ‘Fitrepmade’ which showcased happenings around the gym including new trainers, grand openings, other local businesses, etc. The concept was to produce a show that showed the gym as an integral part of the community that represented their core outcomes and showed people what it was like ‘on the inside.’
When Kevin Young came to us his online reputation was not positive. His only online presence consisted of take down articles from competitors, despite being Australia’s number one property investor.
His main outcome was to build a positive reputation online and increase his brand presence while elevating himself as the number 1 property investor in Australia.
We created the show concept ‘Ask Kevin Young’ which allowed Kevin to display his expertise in the property investment industry. By using user generated questions he built trust among the investing community.
When Michael from MGM Properties approached us to become part of the Market Leader program his problem was that he was a small, independant real estate agent in the Eastern Suburbs of Sydney with crazy competition and a general distrust of real estate agents.
His main outcome was to build confidence and become a trusted local expert. While other real estate companies were producing ‘market talk videos,’ MGM built a reputation as being the local experts in the Eastern Suburbs of Sydney.
We created the show concept ‘Neighbourhood with MGM’ which showcased Michael talking to other recognisable and popular business owners in the area - sharing local knowledge and building trust. The show was so successful that Michael regularly got recognised in the streets as a result. More tangible wins were a consistent flow of organic search traffic to their website.