Posts by Richard Toutounji
Personality For Your Brand | Marketing Muscle Up Podcast Ep 3
In this episode we talk about how to build a personality for your brand.
Read MoreOur 2019 Marketing Predictions | Marketing Muscle Up Podcast Ep 2
Tune in to Episode 2 as we talk about our top marketing predictions for the rest of 2019 – they are probably not what you would expect! Tune into today’s podcast with Richard Toutounji, Evielyn Chapman & Nolan Fischer as they talk about what their 2019 marketing predictions are. The fact is that marketing has…
Read MoreHow To Create a Fitness Brand That Attracts Your Avatar | Crush Wednesday Ep 60
Meet Olivia Banks. She owns Fluro Fitness here in Sydney and has seen significant growth over the years. She joins Richard for this episode of Crush Wednesday to talk about her journey of growing her fitness business over the last 6-7 years. Olivia started as a mobile personal trainer in Sydney’s Inner West, travelling to…
Read MoreThe ONE BIG MISTAKE Most Fitness Businesses Are Making With Partnerships – Quick Wins with COM Ep 68
No doubt as you’ve grown your business, someone has mentioned to you that you should look into a joint venture of partnership. Common partnerships for Fitness Businesses can be doctors or allied health professionals. On the surface, it seems like a good idea and start off positive. But quite often they can decline quickly when…
Read MoreStop Competing And Find Your Position Of Power Instead | QWWC Ep 67
Competition in business will always exist – but what if you could ensure that you never had to compete again? Just a long line of leads and clients who know, like and trust you. It’s actually possible, when you are marketing from your Position of Power. What is a Position Of Power? Your position of…
Read MoreThe Key To Reducing Your Marketing Spend With Tarek Chouja | Industry Change Ep 18
In this episode of Crush Wednesday Richard sits down with his good friends and one of the co-founders of Functional Training Institute, Tarek Michae-Chouja to talk about their new book that launched just this week. As one of the innovators of functional training Tarek shares his message both here in Australia and around the…
Read MoreHow To Find Your Market Fit | Crush Wednesday Ep 59
Have you ever had an idea for a new service, a class, a membership platform but when you took it to market or told some people about the idea – they just don’t see it the way you do? How do you really know if your services is a right fit for your audience? WHO…
Read MoreHow To Get 3-5 new Clients In the next 7 days With Zero Marketing Budget | QWWC Ep 66
When you need leads you need leads right? While we wholeheartedly believe in the long game here at COM, we also recognise that sometimes you just need to get some leads in the door. That’s why we’ve designed a series of Cash Injection Strategies starting with this one: The Announcement Method. The strategy will show…
Read MoreThe Ultimate Way To Face Your Fears | Crush Wednesday Ep 58
When you want to take your business to the next level in branding and marketing – it’s not always as easy as it seems. Sometimes it’s not skills and knowledge that hold us back – but it can be fear. Fear is a powerful force in our life. It can either run our life or…
Read MoreWhy Cash Is Bad As A Personal Trainer | Crush Wednesday Ep 57
It’s tempting to take cash payments from clients as a personal trainer. It seems simple enough. until it isn’t. I mean cash itself isn’t bad… but if you’re still dealing with card hold cash during yoru sessions – you are going to continue to live in a small PT mindset, plus it’s creating a whole…
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